What We Discover
We paint a complete picture of the relevant marketplace. Who the key stakeholders are, how they operate and how they could impact your business. We provide a realistic evaluation and assessment of current market opportunities in your category for your product(s) while providing valuable feedback from key stakeholders on your product. First, we will pinpoint areas of opportunity and guidelines of what it will take to accomplish positive results. Then, quantify the process for financial evaluation. Finally, we will put forth our unbiased opinions regarding strategy development and business planning for both short and long term goals.
How We Discover
We work along side of our clients, treating your product(s) just as if they were our own. Strict confidentiality on all projects is always maintained. Hard work, creative problem solving and local knowledge are our cornerstones. We will use our 25+ years of sales and marketing expertise gathered from representing large multi-nationals in product development, product introduction, business development, and know how to objectively evaluate the success of your product. We connect with our confidential long-time national contacts in the retail, wholesale, and distribution fields to build an extensive market review and plan for your product in the Canadian Marketplace.
Non Disclosure Agreements are recommended and encouraged
Where We Discover
We work within the framework of your existing channels of distribution and expand on that to reflect North American consumer consumption patterns. We make sure that all retail venues are covered so that your product can be positioned with the potential of maximum sales effectiveness. Also, with your approval we will connect with our confidential long-time national contacts in the retail, wholesale, and distribution.
Our Mission
Our Mission
Our mission is to provide comprehensive consulting services that improves product distribution, profability, and sales opportunities for expansion minded organizations. We will peoduce a tailored approach to market overviews along with concise and actionable business plans.
Discovery provides brand management services, product packaging development, and Private Label development.
An expert in execution and connected in all channels of distribution –Grocery, Drug, Convenience, Mass, Consumer Electronics and Distributor levels.
Discovery has the superior ability to identify opportunities and to know what is required to provide successful sales results with fiscal responsibility.
Count on Discovery Marketing Services
and our 25+ years of experience in the Canadian Marketplace.
Consulting Services
Including market overviews, competitive analysis, opportunity identification and business plan preparation.
Brand Management
Complete and seamless execution of brand strategy tailored to each brand and targeted market opportunity.
Stats
Our Success By the Numbers
When you’re looking for a path forward to find new marketins, develop new products or find your way into new retail channels, we can help you discover the way.
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Companies Assisted
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Combined Years Of Experience
About Us
Eric Jackalin
Partner
Background includes a Bachelor of Commerce, Major in Marketing along with 25+ years of
experience in business development, identifying opportunities, providing recommendations,
and following through with implementation. A creative problem solver with tactical and
strategic experience focused on Consumer Packaged Goods. Able to provide concise and
measurable business plans, category overviews, and results oriented market strategies.
Experience in dealing with senior level management and business owners.
Todd Hoffman
Partner
Background in Education and Mentoring (Faculty of Education UBC, coaching/working with kids throughout my life). Experience within Global Organizations as a Senior Executive (Nestle), entrepreneur with experience in Sales/Marketing Consulting (Lusis) and General Management (CSL). Strong leadership with the relentless pursuit of excellence. Ability to navigate through complex situations.
David Twanow
Partner
Experienced advertising, marketing and social media professional innovating in the digital media, communications, promotional marketing and advertising with a successful track record of using a wide variety of marketing tools to create campaigns that produce results. Expert level skills in Branding and creative, Digital Advertising and Digital Marketing strategy, Social Media content development, moderation and engagement; traditional media creation, search
marketing, website development.
Contact Us
Eric Jackalin – Partner
ericjackalin@discoverymarketingservices.com
604-653-7642
Todd Hoffman – Partner
thoffman@discoverymarketingservices.com
604-240-8947
David Twanow – Partner
dtwanow@discoverymarketingservices.com
604-230-9514